Volume 1 / Issue 1 / Pages 1-13 - Papers in the same Issue
Analyses the relationship between satisfaction with mail-order speciality food attributes, overall satisfaction, and likelihood of future purchase using a structural equation model. The results indicate that customer satisfaction is associated with both service and product features of mail order speciality food.
Keywords: customer satisfaction, re-purchase intentions, speciality mail order food, structural equation modelling
Downloads: 11699 - For more statistics please visit our statistics page.