Research Papers: product involvement

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Title and Authors Year Vol (Issue) Pages HTML PDF
Consumer characteristics and their effect on accepting online shopping, in the context of different product types
Keisidou, E., Sarigiannidis, L. & Maditinos, D.
Keywords: personal innovativeness of information technology (piit), self-efficacy, perceived security, privacy concerns, product involvement
2011 6 (2) 31-51 Consumer characteristics and their effect on accepting online shopping, in the context of different product types Consumer characteristics and their effect on accepting online shopping, in the context of different product types